For Business
Consulting
Are you sure that, does your business generate the maximum possible profit, do your customers not go to competitors, have you fully reached your audience?
your marketing is probably working 100%
why are we sure that marketing can help you?
Marketing ≠ advertising
Many people think that marketing is advertising and promotion.
In fact, the task of marketing is to answer the questions:
- What is the main value of the product?
- What do customers need?
- How to get the maximum profit in the optimal time?
Marketing systematically improves all business processes. This happens most successfully in companies that operate on the basis of a marketing strategy.
Marketing without a strategy is a waste of time and money
A clear marketing strategy is necessary for business growth. It starts with market research: who is your client, what are their needs and how are you different from your competitors.
Based on this data, a strategy is formed - a plan for promotion, positioning and sales. In the center is the value that you convey to the client.
Communications must be systematic:
Classic channels - TV, radio, PR, events
Digital tools - SMM, targeting, content, digital
Amplifiers - creative, branding, IT
Strategy is the basis for the successful “flight” of your business
What happens to your business WITHOUT a STRATEGY?
- No forecast for the development of the market and the company
- You are wasting your budget on advertising
- Clients are increasingly choosing your competitors
Who can you trust to build a strategy?
For employees
only 20% of companies implement in-house strategy
For Marketing Association consultants
80% implementation of expert strategy recommendations
Marketing consulting from the Association is ideal for you if:
your company has not paid attention to planning business development for a month, 1 year, 5 years, 10 years - our marketing specialists will help solve the problems of increasing sales through the development and practical application of a marketing strategy and effective tools for promoting products or services.
you have a marketer or a marketing department - we will increase the effectiveness of your team through research and recommendations, development and application of a marketing strategy, expand the capabilities of your employees thanks to a professional outside view.
Types of consulting
Marketing Jumpstart
Format: Personal meeting (in person / online)
Duration: 1 hour
For whom:
- Entrepreneurs who need quick and clear advice
- Companies facing a choice of strategy
- Startups at the stage of forming a marketing policy
What is included:
- In-depth analysis of the current business situation
- Identifying key needs and problems
- Defining a list of priority tasks
- First recommendations for improving marketing
Marketing Checkup
Format: Marketing Diagnostics
Duration: 7-10 days (depending on the scale of the business)
For whom:
- Companies that want to understand the strengths and weaknesses of marketing
- Businesses before launching large-scale changes
- Businesses experiencing a decline in sales
What's included:
- Analysis of marketing strategy (Assessment of current promotion channels, Analysis of the competitive environment, Diagnostics of advertising activities)
- Marketing complex audit (4P/4C)
- Interview with the team and analysis of customer experience
Marketing Growth
Format: Strategic session + analysis
Duration: 3-4 weeks
For whom:
- Companies planning to enter new markets
- Startups at the launch stage
- Brands in need of relaunch
What's included:
- USP (Unique Selling Proposition) recommendations
- Target audience segmentation recommendations
- Product strategy recommendations (range, packaging, differentiation)
- Communication strategy recommendations (online + offline)
- Branding and Positioning Guidelines
- Implementation Roadmap
Marketing Solutions
Format: Strategic Analysis and Research
Duration: 3-4 weeks
For Whom:
- Investors and Startups Before Launching a Project
- Companies Raising Funding
- Companies Evaluating New Market Niches
What's Included:
- Research market
- Competitor analysis
- Assessment of demand and relevance of the product
- Definition of the target audience
- Recommendations on the product concept
- Development of a business model
Result:
- Report with an assessment of the marketing component of the project, recommendations at the customer's request.
Do you really need a marketing department? Take our test. And if your company really needs a marketing department, we will help with its creation.
The formation of the marketing department includes:
- Development of the department structure
- Selection of specialists, development of job descriptions
- Setting tasks and KPI systems for the department and employees
- Systematic approach to building a department
- Analysis of primary performance results department work and recommendations
As a result, you get:
- Confidence in the competent and effective work of the marketing department
- Prompt and effective solution of the company's marketing and business tasks
- The ability to constantly monitor the department's work
- Replacement of an employee within a month after completion of work
What does a competently functioning marketing department give?
$ Saving time and money on independent organization and control over the department
Period: 2 months
Our clients
